Dr. Bob Raleigh is the author of "The Search for Why: A Revolutionary New Model for Understanding Others, Improving Communication, and Healing Division."
In this groundbreaking book, Bob introduces the reader to a new behavioral model that explains what drives us and why. In Meta-5, there are five universal biologic instincts all tied to survival. The META-5 reflects how these five instincts are distributed in patterns, or “Mixes,” across any given population. Knowing someone’s Mix is the key to understanding their Worldview and unlocking a communication strategy that will resonate with them deeply.
Bob is the founder and managing partner of PathSight Predictive Science. Previously, he was CEO of Rockefeller Consulting and a longtime television executive at Carsey-Werner. He holds a Ph.D. in psychology from Syracuse University.
Click here to learn more about The Search for Why: A Revolutionary New Model for Understanding Others, Improving Communication, and Healing Division on Amazon.
You can also learn more about Bob's work at PathSight Predictive Science by visiting their website at https://pathsight.com/